Go Live: Price, Activate, and Verify

Getting a SKU sellable on noon takes three moves across two APIs: set a price, activate it, and confirm it went live. This page is the map — it shows the whole path end to end and links to the guide for each step. It doesn't repeat the request-level detail; follow the linked guide when you're ready to make each call.

How it works

A SKU becomes live for a country only after two things are true: it has a price, and it is activated. You set both with BatchUpsertPricing, confirm them with BatchGetPricing, and verify the customer-facing result with the Offer API's GetProductOffers.

Why two systems are involved: the Pricing API owns what you set — your price, MSRP, and activation flag. The Offer API owns the result — whether the offer is actually visible to customers. A SKU can be priced and active in Pricing and still not be live, because other factors (such as stock) also gate visibility. You confirm intent in Pricing and confirm reality in Offer.

Go-live gates — all must be true for a SKU to be live in a country:

Gate	What it means	Where you see it
Price set	A selling price is configured for the SKU and country	BatchGetPricing → price is non-null
Activated	You have switched the SKU on for sale	BatchGetPricing → is_active is true
Live	The offer is actually visible to customers	GetProductOffers → live_status is true

is_active reflects the activation state you set; live_status reflects actual visibility of the offer to customers. An active, priced SKU may still not be live — when that happens, offer_issues tells you why.

The path to live

Each step has its own guide with the full request, response, and error handling. Follow them in order:

1. Set a price and activate — send a price (and is_active: true) with BatchUpsertPricing. A single call sets both; only the fields you send are changed. See Set prices and Activate a product.
2. Confirm it stuck — read the values back with BatchGetPricing to check price is non-null and is_active is true before you check visibility. See Read prices.
3. Verify it's live — call GetProductOffers. live_status: true means the SKU is visible to customers; if it's false, offer_issues explains why (a common cause for a priced, active SKU is no stock). See the Offer overview and Offer Quickstart.

Next steps

• Set prices — pricing and MSRP field rules, batching across countries
• Activate a product — the is_active flag, activating and deactivating
• Read prices — reading current price, MSRP, and activation back
• Offer overview — live_status, offer_issues, and customer-facing visibility